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AT&T to increase capacity of cell phone service

Technical problems result in text latency

By By Mary Walker Baus

Staff Writer

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Published: Tuesday, October 13, 2009

Updated: Tuesday, October 13, 2009

cellphone

KIM FOSTER / The Daily Reveille

Michael Lavespere, AT&T radio frequency performance engineer, explains how the different parts of cell phone towers work last March. AT&T will be adding a new system next year to boost cell phone capacity on campus.

Call failed.

That is what Katelyn Org’s iPhone read constantly when she wandered from tailgate to tailgate by herself Saturday.

“It’s dangerous [to not be able to make calls] because there were so many people, and everyone was in gold,” said Org, undecided freshman.

With about 150,000 college football fans in and around Tiger Stadium on Saturday, cell phone service was backed up before, during and after the game.

But AT&T has plans to increase capacity of cell phone service during LSU football game days.

“Our goal with the enhancements is to be able to easily manage capacity, such as the unprecedented number of attendees at the Florida game,” Sue Sperry, AT&T Louisiana spokesperson, said in an e-mail to The Daily Reveille.

Before the end of this year, Sperry said AT&T will install 3G capacity to three existing cell sites on campus. Sperry said AT&T currently has 12 cell sites, both in and around the University’s campus.

“The new plan will allow calls to be rerouted to these sites, not just the sites at Tiger Stadium,” Sperry said. “This planned technology is our commitment to LSU and its dedicated alumni.”

Org said improving the system will make navigating on game days more safe and less stressful.

Amanda Schellhaas, history freshman, said she kept turning her phone on and off because it was “searching” for service all day. Schellhaas also said her text messages were delayed.

“Usually texting will go through, but that was taking so long,” she said. “You had no communication.”

Sperry said texting uses less bandwidth and is the best way to keep in touch with people in an overwhelming crowd, as on game days. However, this past Saturday, technical difficulties made texting unreliable as well, she said.

“We had some equipment not working properly,” Sperry said. “That was a one time only thing where we had a latency in delivering [text] messages.”

Peter Davidson, director of Energy Services at the Office of Facility Services, said AT&T has seven cell sites directly on campus — at Kirby-Smith Hall, Middleton Library, the Life Sciences building, Herget Hall, Patrick F. Taylor Hall and two on the east side of Tiger Stadium. He said Verizon Wireless also has cell sites on campus, but not as many as AT&T.

“What they’re going to do ... is to take the two sites in the stadium and redirect one of them to improve coverage within the stadium itself,” Davidson said.

Davidson said the work is scheduled for this Friday, Saturday and Sunday.

Davidson said he didn’t know the exact revenue made from the different cell sites on campus, but it’s more than $20,000 a year. He said the Tiger Athletic Foundation gets revenue from the two cell sites on the east side of Tiger Stadium.

Sperry said AT&T implemented the Cell On Wheels — or COWs — in the parking lot by the stadium in order to help cell phone service during game days. She said the COWs have been used the past couple of seasons and have helped boost capacity at games.

For next year, Sperry said AT&T will install a new system on campus to increase capacity further and to spread capacity around to neighboring sites.

“It’s like adding extra lanes to a highway and widening each lane at the same time,” she said.



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Contact Mary Walker Baus at mwbaus@lsureveille.com

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5 comments

Didi O
Fri Oct 30 2009 03:47
Sprint is the best right now....no dropped calls, excellent reception even n the deep north woods of Wisconsin....I'm glad I stayed with Sprint....
AT&T is just terrible, alll around, deceitful to say the least...do not like them at all!
bryan
Thu Oct 15 2009 08:11
ever since cingular turned to at&t the phone service has dropped . way to go at&t now your just as good as sprint and nextel. i'm so tired of seeing "call failed" that i'm changing to another carrier. it's not just game day, it's every day after work when people are going home trying to call. i guess if our health care has to be third world country so does our cell service.
jwrig22
Wed Oct 14 2009 15:00
Jeannine is right. When I leave the stadium and am at my car, I always get about 10-15 texts and 5-10 missed calls from people not at the game: "Where you at?," "What's the score?," "Did you see that?," etc.
It is very annoying. Some may see all these complaints as unwarranted (my dad always gives the, "Back in my day..." speech), but today, we pay for cell service and it is annoying that EVERY Saturday, for much of the day, my phone is virtually useless.
Anne
Wed Oct 14 2009 10:27
About time. How many years has this been an issue? I was on the verge of switching services.
Jeannine
Wed Oct 14 2009 08:42
I hope this works because you can't send a text message in Tiger Stadium, as it stands now. It takes a while to get a call out, and usually once the call gets out you'll get some text messages while you're on the phone. Other than that, all text messages are usually received once you're out and away from the stadium. I know this is the case for a lot of people.






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