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Football: Tigers to add ‘LSU’ to front of uniforms

By David Helman

Contributing Writer

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Published: Tuesday, July 7, 2009

Updated: Tuesday, July 7, 2009

Just in case anyone forgot who they’re rooting for this fall in Tiger Stadium, the LSU football team is adding one more reminder.

The Tigers have made a minor change to this season’s uniforms, adding text to the front of the jersey.

“We did indeed add ‘LSU’ to the uniform just under the neckline,” said  Michael Bonnette, LSU sports information director.

The new text will feature the University’s primary logo just above the chest number. It will appear in white on the Tigers’ purple home jerseys and in purple on the team’s famous white uniforms.

“There’s nowhere on the actual uniform that actually says ‘LSU,’” Bonnette said. “The idea was to have ‘LSU’ more visible.”

The change catches the Tigers up with the rest of the Southeastern Conference. LSU was the only team in the SEC that didn’t feature some variation of its name or logo on the front of its uniform.

Alabama, Florida, Georgia, Mississippi State, Tennessee and Vanderbilt all feature the school’s logo on their jersey front, while Auburn, Arkansas, Kentucky, Ole Miss and South Carolina display some variation of their school name or mascot.

LSU fans have been known to be passionate about the team’s threads, especially with the legend of the home whites hanging in the balance.

The belief that the Tigers play better when wearing white is fastly held by LSU fans. LSU wore purple jerseys at home from 1983 to 1994, and many fans would be loath to return to those days.

But the small nature of the change didn’t elicit much response from students.

“I’d say I don’t really care because it’s such a small difference,” said Sean Murphy, psychology senior. “I like it actually — I didn’t notice it wasn’t there before, but now that it’s there it definitely doesn’t bother me.”   

Trevor Cella, engineering freshman, said the lettering actually makes the uniform look better.

“It definitely spiffs it up,” he said. “It adds ownership to [the uniform]  ... I’m glad they went with ‘LSU’ and not ‘Tigers.’”

The new jerseys are available on several Web sites, although the LSU Bookstore does not yet sell them.

Some fans don’t think the jersey needed to be changed.

Shadell Williams, kinesiology senior, and friend Courtney Canyon, biology sophomore, said the change is “unnecessary.”

“It doesn’t look any different,” Williams said. “I just hope it didn’t cost a lot to change.”
 Bonnette said the change will last through the 2009 season, but the team is allowed to make alterations to the uniform after that.

“We have a long-term contract with Nike, but we do make minor changes from time to time,” he said. “We’ll see how it goes.”



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Contact David Helman at dhelman@lsureveille.com

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17 comments

Tiger grad and fan
Thu Jul 9 2009 21:14
So what happened to the 13 comments from earlier?
Reallly old grad
Thu Jul 9 2009 15:01
Want to see a picture? Just look at the athletic web site on LSU.edu
Your name
Thu Jul 9 2009 12:05
How about the old school leather helmets?
Tyler
Thu Jul 9 2009 11:56
Never ever, ever remove the tiger head from the helmets. That's still the best logo LSU has ever had.

I have no problem with having LSU on the jersey. No one will notice it from the stands, and it's not going to be distracting on TV. Football is a business, and the athletic department has to do everything it can do boost recognition, and in turn, revenue.

late 60's grad
Thu Jul 9 2009 10:26
I wish they would sport white pants when they feature purple shirts. Those yellow pants (excuse me, gold) look terrible with the purple shirts.
Grant
Wed Jul 8 2009 18:57
I think its fine to have 'LSU' on the jerseys. As long as they don't mess with the helmets, I'm happy.
Your name
Wed Jul 8 2009 18:39
And the issue is?
SyrinxTemple
Tue Jul 7 2009 20:41
I agree with nopars. The helmet design, although unique, is awful. Even on a large screen TV it's difficult to make out that it is a tiger head below the LSU. Keep the LSU on the helmet, get rid of the tiger head.
Lafayette
Tue Jul 7 2009 13:27
Q: "Why do this? LSU is already promenatly displayed on the helments"

A: It's about branding related to jersey sales. When a fan is walking around (without an LSU helmet, like most sane fans) currently there is no "advertisement" or "brand exposure" by having that fan wear that jersey unless the people who see the jersey know that it's an LSU jersey. You take that for granted, of course, who doesn't know what an LSU jersey looks like, right? I bet some people in Vermont have no idea. Same for Idaho, etc.

wright
Tue Jul 7 2009 13:17
nopars wants to keep the jerseys classic but change the helmet logo? are you crazy that helmet logo is the coolest in college football and it is the most classic lsu logo.
Your name
Tue Jul 7 2009 12:55
name one instance in this article where a "twenty something college student" says that. Get over yourself.
And I really think the uniform change is like totally unnecessary ya know, it's like not kewl at all.
Josh
Tue Jul 7 2009 12:38
Chesterar, those twenty-something college students are the ones who make Baton Rouge the most feared road trip in the country.
Richard Waller
Tue Jul 7 2009 12:29
Why do this? LSU is already promenatly displayed on the helments
nopars
Tue Jul 7 2009 12:09
NO, NO, NO - KEEP IT CLASSIC - leave the jerseys alone. We don't need to be reminded who our jerseys belong to – no other school has a jersey like LSU. If our jersey colors were red and white, maroon and white, blue and white or some of the other common school colors, tagging them “LSU” might be necessary.

BTW – the “LSU” on the side of the helmet needs to be updated and downsized to look classier.
.

James
Tue Jul 7 2009 11:58
Can you post a picture?
greg
Tue Jul 7 2009 10:54
Picture?
chesterar
Tue Jul 7 2009 05:15
"But the small nature of the change didn’t elicit much response from students."

Twenty-something college students don't know crap!

Like...ya know...whatever...kewl...ooh look, a doggie.







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